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The May death of a driver in a Tesla Model S with the  Autopilot function engaged is still rippling through the automotive industry as it raises concerns about how fast the industry should adopt self-driving technology and how it should be designed.

The crash, the first known fatality linked to self-driving technology, has caused various automakers to rethink how they present self-driving technology to consumers, sparked an investigation by the National Highway Traffic Safety Administration and raised concerns within the industry that the accident will slow down the introduction of new technology that has the potential to save lives.

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